Our Sustainability Commitment
“The Sunflowa Way” – Building prosperity & self-sufficiency across Africa
The Sunflowa Way is our approach to creating a world-class, multinational manufacturing company. Driven by the highest level of governance, it is embedded in our corporate culture and guides our approach to building a prosperous and sustainable business.
“The 7 Pillars of Sustainability are at the core of The Sunflowa Way, which reflects my personal commitment to build a socially responsible and impactful business that serves all stakeholders.”
– Waweru Boro, Chairman of the Board & Group President/CEO, Bitobleff Group
More than Oil
The 7 Pillars of Sustainability are at the core of The Sunflowa. This reflects our personal commitment to building a socially responsible and impactful business that serves all stakeholders. Sustainability is the guiding principle behind our approach to built on seven key pillars that define our commitment to responsible growth, ethical practices, and long-term value creation.
Institutional
Build a world-class institution centered around corporate governance best practices & sustainability principles that promote legal & regulatory compliance.
Environmental
Create sustainable environmental management practices via a proactive approach to address challenges & pros of climatic & environmental change.
Economic
Promote inclusive, sustainable eco growth, self-reliance, self-sufficiency & industries in EAC, by establishing efficient products facilities.
Financial
For a diverse group like ours, it’s essential we bolster the finance action of our business with value driven techniques in keeping our strategies relevant.
Operational
Serve and satisfy markets by working together with partners to deliver best products & services (refined sunflower cooking oil) to our customers & stakeholders, through continuous improvement.
Cultural
Embody our core values in the way we do business, including respect for cultural diversity & giving back to the societies. To achieve this, we actively encourage teamwork, empowerment, inclusion, equity.
Social
Create a learning environment and platform for employees to grow & achieve their fullest potential, whilst adhering highest standards of health & safety. In host communities, we strive to develop resilient.